Gutherie Bowron – 35% off from now on!

35percentoff.jpgGutherie Bowron must be closing down. Well, if they weren’t before, they are now (and before they do, they need to kick the idiot who approved this very, very hard).

In case you haven’t noticed, there’s no date expiry on this add. That means that anyone with a copy of this add can walk into the shop for evermore and demand their 35% off Colour Your World paint, or wallpaper for ever. That’s a great way to get long term customers, but not a good recipe for long term profitability.

I guess their best idea would be to run some sort of rolling specials system, where everything is always on some sort of special.

I’d give an even chance we haven’t heard the last of this one.

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