Demonising Key hasn’t and isn’t likely to work for Labour. It doesn’t accord at all with the public perception of him (as evidenced by the polls) and it positions Labour as negative and nitpicking right at the time the country is looking for positivity and vision. Is what drops out of Edwards’ piece the beginnings of an alternative strategy for the left?
Wow, so they’ve worked out what they’re doing wrong. Amazing.
So, as the Government slowly but surely rips the heart out of the welfare state, rewarding the rich and punishing the poor, Key’s job as frontman is to be the ultimate populist PM.
Heh, apparently not.